With the recent Kanye West Twitter fiasco i think it’s a good time to talk about how powerful social media can be for publicity. For those who are out of the loop, Kanye is apparently in debt and asked Mark Zuckerberg for a small loan of a million dollars. On Twitter. You know, the hugely popular social media site that Zuckerberg didn’t make.
Kanye really thought the best way to relieve his debt problem was to ask in a ridiculous manner on a social platform? Of course not. Social media is free advertising. The fact that people who don’t listen to Kanye’s music know about this event shows that Kanye may not have gotten his money, but the people are aware of his new album that conveniently came out on the same day.
I would call this scummy but it’s truly the work of a master. I’ve seen many references to this publicity stunt and it’s pulling in a lot of traffic. Congratulations Kanye, you even made it to my blog. You’re famous now.
